Supername for barbershops

Men switch barbers maybe twice a decade. The switch happens on a fade they saw.

Local creators take the chair, film the cut from consultation to line-up, and post it to the people two streets away who've been tolerating a worse barber. Views guaranteed in writing.

💈 Fastest before/after in beauty 🧾 From £249, fixed 🛡️ Views guaranteed, in writing
Unfair advantage

A 25-minute appointment. A complete transformation. Built for the format.

No business type produces a cleaner before/after, faster — and no purchase is more loyalty-locked once the proof lands. One convinced viewer is a chair filled every fortnight for years.

25 minutesThe fastest transformation in beauty

Walk-in to walk-out is one short-form video with zero compression tricks needed. The fade build is its own three-act structure.

Twice a decadeSwitching is rare — and total

Men don't shop around for barbers; they defect once, on overwhelming evidence, then stay for years. A creator in your chair is that evidence, distributed.

The 2-week waitlistYour queue is your hook

A booked-out shop sounds like a reason not to advertise. It's the opposite — "why does this barber have a waitlist?" is the most clickable question in the category.

How it works for barbershops

From your name to a longer waitlist, in four moves.

Type your shop's name

We read your reviews and local signals automatically — the fade everyone mentions, the beard work, the no-nonsense booking system people love.

Approve the script

A hook built from your reviews, scenes built around your signature cut. You approve the words and the final video — nothing posts without your OK.

Creators take the chair — like walk-ins

Local creators book, pay and film the real cut: consultation, the build, the line-up detail, the walk-out. You cover the cut; it's itemised before you pay.

Watch the views land, guaranteed

14 days, tracked live against the guarantee line. Hit the number or the shortfall comes back automatically — then the full report, every video licensed to you for 12 months.

The full mechanics, step by step
Three plays that fill chairs

Pick the story your shop should tell.

THE FADE BUILD The transformation, staged

Consultation, the build in cuts, the detail work, the reveal. The bread-and-butter format — because it never stops working.

Hook that ran"The barber with a 2-week waitlist. I found out why."
THE PRICE TRUTH Quality at your number

When your work punches above your price point, say the number on camera. Value claims you can verify convert hard.

Hook that ran"The £15 fade that looks like £50."
THE SHOP CULTURE The chair is a third place

The banter, the regulars, the ritual — for shops where the atmosphere is half the loyalty. Recruits customers who want a barber, not just a haircut.

Hook that ran"Walk-ins welcome. Standards non-negotiable."
From the campaign library

Barbershop campaigns that already ran.

What barbers ask us

The chair-side questions, answered straight.

Word of mouth already fills my book.
This is word of mouth — with distribution. The same "my guy is better than your guy" recommendation, except 40,000 neighbours hear it instead of four mates. The mechanism you trust, accelerated.
My regulars take every slot as it is.
Regulars age, move and drift — every shop quietly loses chairs each year. The waitlist video isn't for this month's book; it's recruiting the next generation of regulars while you're strong, and filling weekday mornings meanwhile.
I'm a one-chair shop, not a 'brand'.
One chair with a queue is a better story than six chairs without one. Small shops with serious craft are precisely what the discovery feed promotes — no branding required, just the work.
So the creator gets a free cut?
They book and pay like any walk-in — you cover it on your campaign bill, itemised before you pay. A barbershop campaign's creator orders are the cheapest on the platform ( £15–£35 per creator covers cut and beard).
What if I don't like how the cut comes out on camera?
You approve the video before it posts, full stop. And creators are matched and briefed on your signature work from your own reviews — we're filming your best-known cut, not improvising.
Do I need to run a TikTok myself?
No. Creators post from their own accounts; the views and walk-ins come to you. You also get every video licensed for 12 months — if you ever start an account, it launches with a portfolio.
Pricing

Less than a Saturday's takings. Guaranteed reach.

Starter£2492 creators · 2 videos
30,000 views guaranteed
MOST POPULARGrowth£4494 creators · 4 videos
60,000 views guaranteed
Max Reach£8996 creators · 6 videos
150,000 views guaranteed
Two minutes, no payment

Type your shop's name. We'll find the cut everyone mentions.

Your reviews, read automatically. Your signature work, found. Your script, drafted — before you've paid a penny.